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What kind of world

do you want to create?

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Blog & News

June 14

Mission and Vision

Goals:

  • To shift the world’s economy to a circular one, starting with that of Japan. I want to make the zero waste mentality a standard and encourage sustainable and ethical consumerism. 

  • To create a new generation of thinkers, lovers, artists, peace-makers and impactivists. 

Values:

  • My values are very strong - I believe in ethical, responsible, sustainable consumerism. I believe in equality, equity and respect for all minorities and living beings. I believe that with Love, Acceptance and Respect for all, humankind can live a prosperous future and go ahead and pursue knowledge and spirituality freely. I know for a fact that we don’t need to sacrifice comfort and efficiency to adapt to a more sustainable lifestyle. We just need to be more aware and to prioritize differently. I know we can do it if we work together. Integrity is also something I value immensely. 

Mission:

  • My main mission is to drive change. To make sure that people are educated and have the tools and support to make the change that will make our world a better place.

Vision:

  • My vision is quite a big one. And with every second of my life I will try hard to make it happen. Here are some keywords that, together, create the future I envision:
     

#Global_Citizen #SDGs #Sustainability #Circular_Economy #Resource_Based_Model#Shared_Economy

#Ethical_Consumerism #Sustainable_Production #Ethical_Business_Practices #Zero_Waste #Fair_Trade

#Equality #Equity #Inclusion #Diversity #LGBT+ #Local_Action #Empowerment #Impact

#Cruelty_Free #Plant_Based #Organic #Natural #Sustainable_Agriculture #Compost_Society
#No_Plastic #No_Recycling #BulkShops #Long_Lasting_Products #Pay_Per_Use
#No_Deforestation #Clean_Oceans #Renewable_Energy #Social_Business
#Love #Compassion #Gratitude #Living_With_Intention #Community #We_Are_One

Live. Let Live. Love. Laugh. Learn. Leave a Legacy.

Mission&Vision

About  me

Born in 1988 on the shores of the Black Sea, I grew up in Canada since I was 7.

After graduating with a BA in Psychology, I spent the last 10 years in Japan advocating for the shift towards a circular economy, more sustainable lifestyles and ethical business practices centered on social welfare. I help social businesses and non-profits grow their impact by identifying key trends, up-to-the-minute innovations and collaborative opportunities.

 

Utilizing my knowledge in a vast variety of fields, such as psychology, marketing, business, sustainability and economics, I strive to deliver holistic solutions through public speaking and creative workshops. I believes that a global perspective, a growth mindset, and a playful mind can bring visible change. I considers myself a visionary global citizen, a disruptive thinker and a creative problem solver.

 

After working for the Corporate Value Creation Department of Toyota Motors Corporation and 5 years of business consulting at Japan Creative Enterprise (Ginza, Tokyo), I launched the Zero Waste Japan volunteer group in 2015, the Zero Waste company in 2017 and now I am a freelance consultant at my own social business - The Zero Way.

 

I am a polyglot (EN, JP, FR, SP, IT, RO), public speaker, online magazine editor and soon-to-be author, and is currently working to help young minds succeed in business by volunteering as a mentor for YMCA Youth for Causes, Kyoto University of Foreign Languages and is a Hult Prize judge and advisor.

 

Currently enrolled in Harvard Extension School, studying Global Development Practice, my future plans include receiving my PhD diploma and continuing to create a society based on sustainable development, ethical business development, social equity, cultural equality, physical and mental health, and lastly positive human progress in harmony with both nature and technology.

 

After ending many of my projects due to Covid19, including a zero waste store which was supposed to launch during the first wave of emergency in Kobe, I never gave up on finding solutions for the Greater Good. I am currently actively involved in 3 major projects:
 

  • The Heal the World Japan non-profit organization, created with youth in mind, to empower them with the knowledge and skills to make their future a prosperous and peaceful one;

  • A website and its afferent app that focuses on sustainable living;

  • A video series of courses and workshops intended to provide a solid foundation for future world changers and pioneers.

About me

Résumé

Full name: Bianca Yamaguchi Michaels

Specialties:

  • Circular Economy Specialist

  • Sustainability Coach

  • Social Entrepreneur

  • Public Speaker

  • Event Producer

 

 

Areas of Expertise:

  • Corporate Value Creation

  • Green Trend Analysis and Consumer Behavior

  • Sustainable Development

  • Circular Economics

  • Youth Leadership

Education:

 

  • 2007~2010 -- Bachelor of Arts in General Psychology @ Ovidius State University, Romania

  • 2010~2011 -- MBA @ Romanian-American University - drop-out

  • 2020~TBD -- Global Development Practice @ Harvard Extension School

Certifications:

  • 2018 -- Sustainable Science @ Graduate University of Tokyo (JP)

  • 2020 -- Achieving Sustainable Development Goals @ The SDGs Academy (UN)

  • 2020 -- Microeconomics @ MIT (USA)

  • 2021 -- Circular Economy - Sustainable Materials Science @ Lund University&IIIEE (NL)

  • 2021 -- Climate Change -- From Science to Action from the Yale University (USA)

Non-certification Courses:

  • 2020 -- Circular Economy @ TU Delft (NL)

  • 2020 -- Circular Economy @ Wageningen (NL)

  • 2020 -- Macroeconomics for a Sustainable Planet @ The SDGs Academy (UN)

  • 2021 -- Justice Today: Money, Market and Morals from Harvard University (USA)

Resume

Work

Jobs:

 

2011~2012 - Intern and later team member of the Japanese Originality Value Creation Department @ Toyota Motor Corporation Japan (Toyota)

2012~2017 - Business consultant @ Japan Creative Enterprise (Tokyo)

2015 - Founder @ Zero Waste Japan international group (unofficial)

2017 - Founder & CEO @ Zero Waste Japan social business (Fukuoka)

2019~ Founder & CEO @ Zero Way social business (Kobe)

2020~ MyLegacy Bulk Store Kobe, Japan (closed due to Covid19)

2021~ Founder & Leader @ Heal the World Japan NPO

Extra Activities & Projects:

Public Speaking - International Conferences

Public Speaking - Universities & Vocational schools

Public Speaking - Community Sponsored Events

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Youth Leadership - Supporting and judging of social startups pitch events

Youth Leadership - Supporting Startups led by young entrepreneurs

Youth Leadership - supporting investors/pitching events

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Business consulting - Independent projects

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Business consulting - Corporate support

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Business consulting - Small, local business support

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University Magazine Senior Researcher and Former Editor-in-Chief

Circular Economy Club Osaka Chief Event Organizer

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Ambassador for Local Sustainable Brands: Mamoru, Ekolokal, mymizu, weMORI, doki, SWIMMI etc.

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Contact

Contact me

Find me all around the internet on:

Kansai Area, Japan

bianca.y.michaels@gmail.com

or get in touch at:

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